The GIST
Brand Concept Development – YouTube Talk Show (Skincare Series):
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Collaborated on the launch of a YouTube talk show featuring five world-renowned dermatologists, each a leader in their field, dedicated to dispelling skincare myths and sharing science-backed insights.
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Tasked with developing a clean, upscale brand concept to reflect the credibility, intelligence, and sophistication of the panel.
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Designed a visual identity that combined clean lines with a bold, modern typeface—striking a balance between professional authority and viewer approachability.
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Ensured the branding aligned with the expectations of a high-end skincare audience while staying fresh and digital-friendly for the YouTube platform.
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- The GIST instagram posts
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- Youtube Episode thumbnails
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- Youtube channel
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- the GIST brand guidelines